Whether by designing innovative digital marketing strategies, community management, or another service, my passion is building brands and delivering results!
As a creative go-getter, I love working with businesses to bring their vision and goals to life!
See something you’ve been looking for?
I get it, algorithms are hard! With social channels changing so frequently, staying on top of platform innovations and features can be a challenge. Fortunately, that’s what I’m here for! To ensure you’re sharing only the most engaging and relevant content with current and potential audiences, I develop content marketing strategies and content calendars with your community and goals in mind.
Content Development
At its core, social media is about relationships and getting your brand in front of an engaged, target audience. I use my expertise to help you cultivate new customer relationships and convert current followers by meaningful community management that will be the bread and butter of your organic social media approach.
Community Management
To reach new audiences, generate top-quality content and initiate high-impact conversations, I design powerful influencer strategies to represent and advocate for your brand. Whether you’re aiming to tap into large influencer audiences for awareness and growth or utilizing the work of content creators to elevate your organic and paid social media approach, I help you identify exactly what you need and build a roadmap to make it happen.
Influencer Marketing
My goal is for every marketing dollar to be well spent! That’s why I craft and execute purposeful, analytics-driven paid amplification strategies to compliment and elevate your organic strategies. Whether paid social, native advertising, or PPC, I deliver on KPIs that ladder up to broader organizational goals so that you and your team can see the impact of well-executed paid advertising.
Paid Advertising
The best way to guarantee success is to build a roadmap to it! I design custom, data-driven strategies to meet your brand’s needs and take you to the next level. Including strategy for social channels, paid media, influencer management, and website optimization, I help brands identify what exactly they’re wanting and needing to get out of their presence online and design a strategy to make it a reality.
Digital Marketing Strategy
Aaron Houghton
Founders First System
Jessica reads data well and makes the right decisions. She is highly skilled with building new campaigns and optimizing existing ones. She cheerfully adjusted our entire strategy as we completed several product pivots during this time.
She's attentive to the campaign itself, making optimizations on her own as needed toward the business goals, as well as strategy questions and adjustments over email.
"She is highly skilled with building new campaigns and optimizing existing ones."
Stefani Zimmerman
Government Relations Professional
Jessica is smart, strategic, and her work has exceeded all of my expectations. As someone who has worked for international organizations, she is a true professional who understands how to take a client’s vision and turn it into meaningful action.
"Jessica is smart, strategic, and her work has exceeded all of my expectations."
Tamara Gollob
I Do Linens
Immediately, we clicked. She understood what we had been doing with our social media and then came back to me with ways that we could improve and how to implement those [ideas].
Social media algorithms change consistently, and you might be doing something one way and you’re getting great results but all of the sudden the meta is changed, and that no longer works. Jessica is good at seeing what’s going on…. She pulls the metrics so we can see [our progression], and then discusses what other content we can [post] to create more revenue. Sales are driven by our salespeople, but also our social media presence.
